COMMERCIAL AND ARTISTIC PHOTOGRAPHY

COMMERCIAL AND ARTISTIC PHOTOGRAPHY

One picture is worth a thousand words. Every image hopes to convey more than what a thousand words can, at once and that too in an appealing and aesthetic manner. The demand for good photography will always be high. Photography is the process of recording images by means of capturing light on a light-sensitive medium, such as a film or electronic sensor.

Commercial photography can be classified into various types. In advertising photography the images are made to illustrate a product or service in order to market it for an advertising or design firm or for an in-house corporate design team.

Fashion photography normally incorporates models and emphasizes on the clothes or product and glamorizes the model. It can also cover models on the catwalk. Glamour photography is popularly used in men’s magazines and in advertising. Sometimes this kind of photography may use nude models. But this is not the case always.

Crime scene photography covers the scenes of crime such as robberies and murders. The main objective of this photography is to capture specific details. Still life photography covers inanimate objects that may either natural or man-made. It tends to typically have commonplace objects as its subject. Food photography is used for editorial, advertising or packaging purposes. It requires special skills to be able to present food in an attractive manner in images.

Editorial photography illustrates a story or idea. This shoot is normally assigned by magazines. Photo journalism may be considered a branch or subset of editorial photography as they are made in context of a piece of documentation or news story.

Fine art photography is made to express a creative idea, it is reproduced and sold directly to the customer. Landscape photography covers places of interests for tourists; it is normally used for books or postcards. Wildlife and nature photography covers nature including wild animals and birds in their various aspects.

Estelle Judah commercial photographer from Melbourne believes in good client and subject rapport for a successful photo shoot. She has several years of expertise in Editorial Photography, Lifestyle Photography, Portraiture Photography and Celebrity Photography. Estelle’s Editorial Photography and Lifestyle Photography reflect a synthesis of words and picture, of form and light, and her Portraiture Photography and Celebrity Photography capture the intimacy and immediacy of the moment. Estelle Judah has won recognition for her exemplary work through awards like AIPP Silver Editorial Photography Award and the AGFA Photojournalism Award.

She has been delivering assignments for magazine, newspaper features, design and creative studios as well as Lifestyle Photography and Food Photography for the hotel and hospitality industry. Her Food Photography and Corporate Photography is an example of her personal dedication to highest quality image making. Estelle has also developed a reputation for intuitive photography that reflects the natural essence and qualities of her subjects. She undertakes assignments for Product and Lifestyle Photography, Advertising and Commercial Photography, Corporate Photography for annual reports / brochures / catalogues, Magazine and Editorial Photography, Interior Photography, Advertising Photography, Portraiture and Celebrity Photography and Food Photography.